MAGAZINE

Portraits of classics


In the spirit of the Bauhaus many designers followed until the 1940s the primacy of functionality. After a period of playful shapes and colors American and Scandinavian designers established around 1965 the "Midcentury Style": Straightforward and modular furniture that reflects the spirit of enterprise and unlimited desire for experimentation.


A style icon turns 75

A style icon turns 75

Arts, culture, and commerce: For more than seven decades has the Hardoy Butterfly Chair been inspiring painters, filmmakers and the creative industries - and provides any room with the charm of an Estancia.

An early masterpiece

An early masterpiece

With its sculptural design, light weight and exceptional seating comfort the Tripolina is considered the precursor of the Hardoy Butterfly Chair. For the first time presented to the public in 1904 at an exhibition in Saint Louis, the chair became quickly popular. 


 

The modern view

The modern view

Ferrari-Hardoy is one of the most important architects of Argentina. Besides urban planning and housing, he devoted himself from the mid-1930s to the design of contemporary furniture. The Butterfly Chair is considered his most famous piece.


 

Pioneers of ergonomics

Pioneers of ergonomics

Since the mid-1960s the Italian entrepreneurs Piero Gatti, Cesare Paolini and Franco Teodoro worked closely together; their designs were exhibited in numerous retrospectives. The Sacco, first introduced to the public in 1968, is considered one of their most renowned works.